The Association of Regional Water Organizations (ARWO) recently concluded its 2025 Annual Summit, bringing together over 50 water industry leaders to address critical challenges and emerging trends shaping the future of regional water management. EJ Water was amongst these industry leaders to learn more about regional water shifts, and how to stay ahead of them. “Attending and presenting at the ARWO Summit in Tampa was a great experience. Laura and I had the opportunity to share insights on EJ’s CIS transition, Member Engagement, and Contract Services. We highlighted our move to a CIS system, explaining its impact on both EJ and our members. Additionally, we discussed how EJ engages with members through platforms like social media, public events, and our annual meeting, as well as the various contract services we provide. It was interesting to learn from other water utilities, each with unique perspectives and operational approaches. This was my first time attending the conference, and I enjoyed the opportunity to connect, learn, and share EJ’s journey.” – Erica Worman, Member Services
Rural Water Rates vs. Municipal Rates: A Critical Discussion
One of the most pressing topics at the summit was the ongoing disparity between rural water rates and municipal water rates. Experts discussed the significant challenges faced by rural water cooperatives in maintaining infrastructure and providing affordable services. Key insights included:
- Rural water systems often serve fewer customers over larger geographic areas, leading to higher per-customer infrastructure and maintenance costs.
- Municipalities typically benefit from economies of scale, allowing them to spread infrastructure costs across a larger and more densely populated customer base.
- The summit explored innovative pricing models and potential funding mechanisms to help rural water cooperatives address affordability challenges.
- Discussions highlighted the need for creative solutions, including potential state and federal support, shared infrastructure, and regionalization strategies.
Tim Allred, Chief Operations Officer, discussed the ever-growing threats, concerns, and challenges of Cybersecurity. “We dealt with the thought that it’s not a matter of “if” but “when” it happens. With the increase of technology and the growth of AI, Cybersecurity awareness is a must for us all.”
Key Summit Themes
The two-day event explored a wide range of critical topics critical to water utility management, including:
- Resilience and Crisis Management: Sessions delved into strategies for managing extreme weather events, focusing on hurricane and flood preparedness.
- Financial Innovation: Discussions centered on affordability, alternative pricing models, and infrastructure investment strategies.
- Technological Advancement: Emerging technologies took center stage, with focused sessions on:
- Cybersecurity protection
- Artificial intelligence in call centers
- Customer information system improvements
- Leveraging third-party technologies
- Organizational Development: The summit also addressed crucial internal organizational aspects, including:
- Building positive workplace cultures
- Employee development and training
- Customer engagement strategies
Industry Trends
Tad Bohannon, CEO of Central Arkansas Water, emphasized the growing trend towards regionalization and consolidation in the water industry. He noted that regulatory requirements and economic pressures are likely to accelerate this movement in the coming years.
Collaborative Spirit
A key takeaway was the importance of peer-to-peer communication and knowledge sharing. The summit provided a critical platform for water organization leaders to connect, discuss challenges, and explore potential solutions collaboratively.
Willie Love discussed EJ Water’s workforce development plan, including how we ensure new hires get off to a strong start with our 90 – day growth plan. For growth and development, we also provide a Master Class Training for everyone to develop their leadership skills.
Facility Insight
Attendees gained practical insights through a tour of the Pinellas County South Cross Bayou Advanced Water Treatment Facility, offering a hands-on look at cutting-edge water treatment technologies.
Supporting Organizations
The summit was made possible by sponsors including CoBank, Hazen and Sawyer, Delco Water Company, EJ Water Cooperative, and El Paso Water, demonstrating the industry’s commitment to collaborative progress.
As the water industry continues to evolve, events like the ARWO Summit play a crucial role in fostering innovation, sharing knowledge, and addressing the complex challenges facing regional water organizations.
